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About Dr Ying Zhao, BA, MA, MBA, PhD.

Ying holds a BA in Accounting and Finance, an MA in International Financial Analysis, both from Newcastle University, an MBA in Global Financial Services from Coventry University, and a PhD in Entrepreneurship from the University of Chester. She is also an Association of Chartered Certified Accountants candidate and has previously worked in financial consultancy businesses. Her research interests relate to crowdfunding and venture capital in entrepreneurial finance, entrepreneurial education, and cross-cultural management in these disciplines. Ying has experience in teaching entrepreneurship, innovation and research methods modules on a UG, PG and MBA level. With her academic and business background, she is currently involved in a range of module teaching delivery for undergraduates, including Essentials of Entrepreneurship, Global Business Environment, Research in Context, Operational Decision Making and Strategic Management.


  • IOEE
  • ISBE


Undergraduate teaching

  • BU4012 – Essentials of Entrepreneurship
  • BU4013 – Global Business Environment
  • BU5011 – Research in Context
  • BU5014 – Operational Decision Making
  • BU6002 – Strategic Management (Combined)


Research Interests

  • Entrepreneurial finance
  • Reward-based Crowdfunding
  • Venture-capital fund
  • Entrepreneurship education in Higher Education
  • Cross-cultural management

Published Work

Journal & Book Chapters

Zhao, Y., Harris, P., & Lam, W. (2019). Crowdfunding industry—History, development, policies, and potential issues. Journal of Public Affairs, 19(1), e1921.

Zhao, Y. (2020) ‘Crowdfunding’, in Harris, P. et al. (eds) The Palgrave Encyclopedia of Interest Groups, Lobbying and Public Affairs. Cham: Springer International Publishing. doi: 10.1007/978-3-030-13895-0.

Book Review & Industry Report

Lam W., Harris P., Sidsaph H., Wang D., Zhao Y., & Yang S., (2018) Internationalisation, Sustainability and Key Challenges Facing SMEs: A Comparative Study of the UK and China; 51 pages; University of Chester & West Cheshire & North Wales Chamber of Commerce.  ISBN: 978-1-910481-03-5

Harris, P. and Zhao, Y. (2017) Think Through China by Jerusha McCormack John G. Blair Rowman and Littlefield, Lanham, Maryland, US. 2016 Book Review, Journal of Public Affairs, DOI: 10.1002/pa.1648

Competitive Peer-reviewed Conferences

Arundale, K. and Zhao, Y. (2021). An investigation into the investment practices of venture capital firms in China: a comparison with Europe and USA. 2021 ISBE conference proceeding full paper, Cardiff. Forthcoming.

Zhao, Y., Lam, W. and Harris, P. (2019). Understanding Reward-based Crowdfunding as an Alternative Source of Entrepreneurial Finance – from a perspective of signalling theory. 2019 ISBE conference proceeding full paper, Newcastle

Zhao, Y., Lam, W. and Harris, P. (2019). Understanding Reward-based Crowdfunding as an Alternative Source of Entrepreneurial Financing: Towards a Conceptual Framework Using a Signalling Theory Perspective. 2019 BAM conference proceeding, Aston University, Birmingham.

Zhao, Y., Harris, P. and Lam, W. (2018) Exploring the key drivers in Reward-based Crowdfunding for the crowd to invest in start-ups, 2018 ISBE conference proceeding, Birmingham

Zhao, Y., Harris, P. , …Li, L (2018) The Chester Forum IX – The Marco Polo Initiative Reflections on Internationalisation, Sustainability and Key Challenges Facing SMEs: Now and post Brexit, Conference proceeding, ISSN 2632-2676

Zhao, Y. (2018) Understanding Reward-based Crowdfunding as an Alternative Source of Entrepreneurial Financing: A comparative Study of UK and China, 2018 BAM conference proceeding, UWE, Bristol.

Harris, P., Sidsaph, H. and Zhao, Y. (2016) The Chester Forum VII - The Northern Powerhouse and Developing World-Class Competitiveness, Conference proceeding


  • PhD in Entrepreneurship
  • MBA Global Financial Services
  • MA International Financial Analysis
  • BA Accounting and Finance